Swedish summary of ANZMAC paper in the GFF newsletter
The paper Print as a Channel for Relationship Marketing was noticed in the latest edition of The Swedish Graphic Companies’ Federation (GFF) […]
Category: Research
Slides from presentation @ ANZAM 2009
Slides from the presentation held at the ANZAM 2009 Conference in Melbourne 2009-12-03 are available under Resources.
Slides from presentation @ ANZMAC 2009
Slides from the presentation held at the ANZMAC 2009 Conference in Melbourne 2009-12-01 are available under Resources.
Competitive and Flexible Company Structures using Vertical Integration and Cooperation
The paper Competitive and Flexible Company Structures using Vertical Integration and Cooperation: Empirical studies of the Commercial Printing Industry has been presented […]
Print as a Channel for Relationship Marketing
The paper Print as a Channel for Relationship Marketing: A Study of the Swedish Printing Industry has been presented 2009-12-01 at the […]
Manuscript completed and submitted
A manuscript based on a quantitative study of vertical integration in the Swedish printing industry has been completed and submitted for review […]
Invited speaker @ ROND 2010
I have been invited to speak about CRM in the printing industry at the annual Rond Conference in Örnsköldsvik, March 2010.
Paper accepted @ ANZAM 2009
The paper Competitive and Flexible Company Structures using Vertical Integration and Cooperation: Empirical studies of the Commercial Printing Industry, has been accepted […]
Paper accepted @ ANZMAC 2009
The paper Print as a Channel for Relationship Marketing: A Study of the Swedish Printing Industry, written together with Åsa Nordin, has […]
Two book chapters published
The research papers Transaction Costs and Their Influence on Institutional Arrangements in the Swedish Printing Industry and Cooperation and Resource Flexibility as […]