Paper accepted @ WMC
The paper Smart TV as a marketing channel, written together with Karin Nilsson Helander have been accepted for presentation and publication at […]
The paper Smart TV as a marketing channel, written together with Karin Nilsson Helander have been accepted for presentation and publication at […]
I have a new book chapter, Building relationships for survival: Coping media industry dynamics, accepted for publication by Emerald in the Field […]
I have a article, Mediekonsumentens medvetna och omedvetna val. En nyckel till morgondagens mediekonsumtion, written together with Ester Appelgren and Sara Leckner, […]
The paper The media consumers’ conscious and unconscious choices – a key to understanding the news media consumption of tomorrow, has been […]
Congrats to my postgraduate student Karin Fahlquist, who, successfully, defend her licentiate thesis at Umeå University 2014-02-14.
A postgraduate student of mine, Karin Fahlquist will present and defend her licentiate thesis, Creating New Experience for Zoo Visitors by Using […]
The paper Media industry dynamics: Competitive and flexible company structures using concurrent sourcing, has been accepted for presentation at the 11th World […]
The paper Concurrent sourcing as a competitive advantage: A case study of the graphic arts industry has been presented 2012-12-04 at the […]
The paper, together with Håkan Gulliksson and Ulf Holmgren, Kontextrik teknikutveckling med fokus på affärsutveckling has been presented 2013-11-28 by Håkan Gulliksson […]
The poster, together with Karin Nilsson Helander, Smart TV and user experience: Social interaction and marketing opportunities has been presented 2013-12-02 in […]