Manuscript completed and submitted
A manuscript based on a quantitative study of vertical integration in the Swedish printing industry has been completed and submitted for review […]
A manuscript based on a quantitative study of vertical integration in the Swedish printing industry has been completed and submitted for review […]
I have been invited to speak about CRM in the printing industry at the annual Rond Conference in Örnsköldsvik, March 2010.
The paper Competitive and Flexible Company Structures using Vertical Integration and Cooperation: Empirical studies of the Commercial Printing Industry, has been accepted […]
The paper Print as a Channel for Relationship Marketing: A Study of the Swedish Printing Industry, written together with Åsa Nordin, has […]
The research papers Transaction Costs and Their Influence on Institutional Arrangements in the Swedish Printing Industry and Cooperation and Resource Flexibility as […]
Slides from the presentation held at the Academy of Marketing Conference in Leeds 2009-07-07 are available under Resources.
The paper Moving Closer to the Customers: Effects of Vertical Integration in the Swedish Commercial Printing Industry has been presented 2009-07-07 at […]
A new manuscript, written together with Åsa Nordin, has been completed and submitted for review. The manuscript deals with the need for […]
A manuscript has been completed and submitted for review. The manuscript is based on studies regarding company structures in the printing industry.
In the beginning of June, I will take part of a study tour to Stockholm, to visit several firms within the graphic […]